Privacy Policy
How we collect, use, and protect your personal information.
Last updated: November 2024
Arc-aurora is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you visit our website or use our services.
1. Information We Collect
Personal Information
We may collect personal information that you voluntarily provide to us when you:
- Fill out contact forms on our website
- Subscribe to our newsletter or updates
- Request a quote or consultation
- Create an account on our platform
- Use our streaming services
This information may include:
- Name and job title
- Email address
- Company name
- Project details and requirements
Automatically Collected Information
When you visit our website, we may automatically collect certain information about your device, including:
- IP address
- Browser type and version
- Operating system
- Pages visited and time spent
- Referring website
2. How We Use Your Information
We use the information we collect to:
- Respond to your enquiries and provide customer support
- Process and deliver our services
- Send you service-related communications
- Improve our website and services
- Analyse usage patterns and trends
- Comply with legal obligations
3. Legal Basis for Processing
We process your personal data based on the following legal grounds:
- Contract performance: processing necessary to fulfil our contractual obligations to you
- Legitimate interests: processing necessary for our legitimate business interests, provided these do not override your rights
- Consent: where you have given explicit consent for specific processing activities
- Legal obligation: processing necessary to comply with applicable laws
4. Data Sharing and Disclosure
We do not sell, trade, or rent your personal information to third parties. We may share your data with:
- Service providers who assist in operating our business
- Professional advisers such as lawyers and accountants
- Regulatory authorities when required by law
5. Data Retention
We retain your personal information only for as long as necessary to fulfil the purposes outlined in this policy, unless a longer retention period is required by law. When determining retention periods, we consider the nature of the data, the purposes for processing, and applicable legal requirements.
6. Your Rights
Under applicable data protection laws, you have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data in certain circumstances
- Object to processing based on legitimate interests
- Request restriction of processing
- Data portability
- Withdraw consent at any time
7. Data Security
We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These measures include encryption, access controls, and regular security assessments.
8. International Transfers
Your information may be transferred to and processed in countries outside the United Kingdom. When we transfer data internationally, we ensure appropriate safeguards are in place in accordance with applicable data protection laws.
9. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date.
10. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us at:
Email: [email protected]
Address: 47 Whitworth Street, Manchester, M1 5WW, United Kingdom